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Healthcare 2024

Dr. Azra Vaziri — Website, SEO & Instagram

Turning Two Decades of Clinical Authority Into a Search-Strong, Bilingual Presence

aio-geoContent ProductionseoSocial Media ManagementWeb Design & Development
Visit live site @dr.azra.vaziri
Dr. Azra Vaziri — Website, SEO & Instagram
Scope
Authority-Led SEO Website, Bilingual Content & Expert-Led Social
Location
Dubai & Abu Dhabi
Timeline
2024 — Ongoing
Complexity
4 / 5
The challenge

Dr. Azra is an international trainer and conference presenter with 20+ years of experience — but her digital presence didn’t say any of that. Discerning patients in Dubai and Abu Dhabi research hard before they book a face. She needed a credibility-first website and social presence that put her experience, certifications and results front and centre, in more than one language, and that search engines could actually find.

01

Authority That Stayed Invisible

Two decades of experience, international training and conference credentials — none of it reflected in a digital presence that could prove it.

02

Patients Who Research Hard

Discerning patients across Dubai and Abu Dhabi research extensively before booking a face. Experience, certifications and results had to lead, not hide.

03

Multilingual & Findable

Credibility had to land in more than one language and be structured so search engines could actually surface it for high-intent queries.

Our execution

An Authority-Led Website That Leads With Proof

We built an authority-led website that leads with proof — 20+ years, a 5.0 rating across 70+ Google reviews, and international training credentials — structured around regenerative aesthetics and organised for search, with “[treatment] Dubai” landing pages, a by-concern layer, and an article engine on topics like how skin ages by decade and how Dubai’s climate affects skin. Content is bilingual, with Persian audience reach. On social, we positioned her as the expert-educator she already is.

SEO-Structured Website

Extensive treatment and concern pages with “[treatment] Dubai” landing pages built to rank.

Bilingual Content

English / Arabic content with Persian audience reach across two emirates.

Article / Blog Engine

Organic-search engine on topics like how skin ages by decade and Dubai’s climate.

Before/After Gallery

Results gallery with treatment specifications as a hard credibility proof layer.

WhatsApp Consultation Funnel

A direct WhatsApp funnel moving high-intent visitors to booked consultations.

Expert-Led Social

Positioning her as the international trainer and educator she already is.

The results

Outcomes that compound.

5.0
Google rating across 70+ reviews
TBD
Page-1 rankings for “[treatment] Dubai” terms
TBD
Monthly organic visitors
TBD
Consultation requests / month

Example figures — replace with verified numbers.

Scope & stack
Brand PositioningSEO ArchitectureTreatment Landing PagesArticle EngineEN / AR / FA ReachBefore/After GalleryWhatsApp Funnel
frex.digital built me an authority-led website, search visibility and a polished social presence that reflect my experience — and helped me reach the right patients across Dubai and Abu Dhabi.
Dr. Azra Vaziri · Aesthetic Medicine (Dubai & Abu Dhabi, UAE)
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